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Imagem com tons beges e marrons de batons

We want to be the best beauty ecosystem in the world. What are we doing to get there?

– We own 9 brands that complement themselves in portfolio and purpose.

– We control the whole chain of production, from ingredients, through industry, labs, technology, stores, retail and e-commerce.

– We are the 6ª most sustainable company on the planet. However, this is not enough, we want more.

– We made 15 social and environmental sustainability commitments until 2030.

– We rely on employees, suppliers, consumers, resellers and millions of incredible people with us.

Logo O Boticário

Since 1977, our products have touched people’s hearts. We are committed to your beauty and that of the planet and we invest in innovation to make our products increasingly sustainable. The most loved and preferred beauty brand among Brazilians* has 4,000 physical stores in 1750 Brazilian cities and is present in more than 15 countries. (*Kantar LinQ).

We arrived in the world in 2011 to shine, inspired by the women who are protagonists of their own lives. Since then, we have evolved a lot and won the preference of millions of consumers with a portfolio that includes products in the categories of makeup, perfumery, hair, body, bath, facial, accessories, baby and children’s.

Logo Quem Disse, Berenice?

Complete and accessible portfolio to encourage the freedom to create the beauty you want. What did you say, Bernice? It was launched in 2012 and soon won over the public with its proposal to democratize makeup, breaking concepts and standards. The brand has a complete portfolio of makeup, skincare, perfumery and accessories.

Logo Beautybox

We will empower you with self-esteem and intelligent information. We believe that beauty is the main tool to make that connection. Women who want to feel surprised, understood and updated. We give you access to the best brands and trends in the world so you can feel inside the international beauty scene.

Logo Vult - com borboleta em tons de marrom

Brazilian brand, it arrived to encourage change and transformation as a true source of beauty and personal fulfillment. Democratic, empowering and versatile, Vult brings a complete portfolio of incredible products, which includes items such as foundation, nail polish, lipstick, blush, eyeshadows and much more.

Logo Beleza na Web

Largest beauty platform in all of Latin America that connects beauty freaks, brands, opinion makers and the best beauty professionals!

Logo OUI

Original, unique and individual this is the essence of O.U.i. It is the brand of French high perfumery in Brazil. We praise the carefree lifestyle of the French and believe in the power of individual rituals. Our goal is to awaken in people the joy of living that accompanies a light and inspiring daily life.

A fintech that offers digital products and services that drive the profitability and financial outlook of franchisees, resellers, suppliers and partners. The meaning of the name Mooz translates the close and trusting relationship we have with our customers.

Logo Instituto Grupo Boticário

To strengthen our commitment to the development of Brazil and Brazilians, we work with social entrepreneurship to leverage transformations through beauty.

Logo Fundação Grupo Boticário

Non-profit organization, maintains conserved natural areas, encourages science and seeks innovative solutions for nature and all its species. Founded in 1990, Fundação Grupo Boticário is one of the largest business foundations in Brazil.

Retail is one of our passions. Casa Magalhães is a Group company that offers accessible technologies to improve the efficiency and management of Brazilian retail companies. Solutions for customer service, results monitoring, inventory management and all aspects vital for the smooth running of retail operations.


How to think about business without thinking about technology? GAVB is the Grupo Boticário company focused on digital solutions that intersect business strategies with technology, artificial intelligence, data & analytics, RPA, Cloud, DevSecOps, BI, loT, Blockchain, Microservices, CRM, Business Design.

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