Brands


Accessibility

Our brands capture and enhance the beauty of Brazilian women and men. Through them, we reach 99.9% of the national territory and more than 40 countries. In addition to beauty brands, we are technology and fintech brands. We are institutional and conversational in nature.


Since 1977, our products have touched people’s hearts. We are committed to your beauty and that of the planet and we invest in innovation to make our products increasingly sustainable. The most loved and preferred beauty brand among Brazilians* has 4,000 physical stores in 1750 Brazilian cities and is present in more than 15 countries. (*Kantar LinQ).


We arrived in the world in 2011 to shine, inspired by the women who are protagonists of their own lives. Since then, we have evolved a lot and won the preference of millions of consumers with a portfolio that includes products in the categories of makeup, perfumery, hair, body, bath, facial, accessories, baby and children’s.


Complete and accessible portfolio to encourage the freedom to create the beauty you want. What did you say, Bernice? It was launched in 2012 and soon won over the public with its proposal to democratize makeup, breaking concepts and standards. The brand has a complete portfolio of makeup, skincare, perfumery and accessories.


Brazilian brand, it arrived to encourage change and transformation as a true source of beauty and personal fulfillment. Democratic, empowering and versatile, Vult brings a complete portfolio of incredible products, which includes items such as foundation, nail polish, lipstick, blush, eyeshadows and much more.



Original, unique and individual this is the essence of O.U.i. It is the brand of French high perfumery in Brazil. We praise the carefree lifestyle of the French and believe in the power of individual rituals. Our goal is to awaken in people the joy of living that accompanies a light and inspiring daily life.

