For a more beautiful world
The awareness that the future is built today, through our attitudes, is one of the great fundamentals of Grupo Boticário (Boticário Group). Sustainability permeates from the design of products to our relationship audiences. And that is why, for us, it is the starting point to obtain positive results in all aspects.
It is with this attitude that we have achieved economic growth, satisfaction and the passion of our employees, approval and loyalty of our clients and customers, solid relationships with business partners and community, and the respect of the market and the society. We also have to mention the success of our projects aimed at reducing environmental impacts and nature conservation.
Taking beauty as reference and sustainability as practice, we seek to disseminate a model of economic development based on a long-term vision, in harmony with nature and society, in which everyone involved benefit.
These premises are translated into actions and attitudes in our Code of Conduct, which is based on the deep purpose and cultural values of the Group. The guidelines in this document guide the conduct of our collaborators in a way that is transparent, respectful and consistent with everyone we relate.